• Profile
Job Description

We have a unique opportunity for an experienced Marketing Planner to join our team.  You will play a leading role in developing and executing an integrated marketing plan aligned to our business objectives across all our communication channels.

This is a fantastic opportunity for a hands-on Marketing Planner to help shape the strategic direction of Marketing.

  • Development of the marketing plan, ensuring this aligns to our strategic aims and objectives

  • Ensure the plan is fully integrated across all communication channels to ensure effective reach

  • Delivery of marketing communication activity; utilising in-house and agency support as required

  • Ownership of marketing effectiveness including ROI and KPIs to demonstrate performance, success and learnings, including budget management

  • Collaborating with cross functional colleagues to understand priorities, expertise and identify opportunities

  • Providing visibility of marketing initiatives and activities to stakeholders across the business

  • Manage first line of defence (FLOD) process

Person Specification

Knowledge and Experience

  • Proven track record in developing marketing plans, ideally in financial services

  • Marketing communications experience with a good working understanding of the role different channels play and how to integrate them to maximum effect

  • Brief writing and agency management

  • Clear, high impact communication (written and verbal) with the ability to present ideas in a clear and engaging manner

  • Excellent inter-personal and influencing skills including influencing at all levels across an organisation

  • Ability to manage multiple conflicting priorities, adapting to changing business demands

  • Ability to handle multiple tasks simultaneously whilst remaining flexible, proactive and efficient

  • A marketing qualification is preferred, but not essential

 

Core Competencies

  • Planning and Reviewing

  • Communication and Confidence

  • Creativity & Innovation

  • Customer Focus

  • Influencing others

Team work